Apple Mac Will Use Its Own Chip Intel Plunged 9%

According to a report compiled by Micronet, Bloomberg News quoted  sources as saying that since 2020, Apple’s Mac will switch to self-made  chips instead of Intel-made chips. The news has caused Intel's share  price to fall by more than 9%, the largest drop since January 2016.

Steve  Jobs, Apple's co-founder, has long believed that Apple should have its  own technology for the internal components of its products, rather than  relying on other chip makers including Samsung, Intel and Imagination  Technologies (including )'s mashup components. In 2008, the company took P.A. Semi, the maker of refined chips, to the door and took a significant step in that direction. Two years later, Jobs unveiled the iPad's veil. The eyes of the whole world are focused on the tablet's giant touch screen, reading functions and creative applications. But in fact, its most groundbreaking technology is hidden inside the product: Apple's first self-developed processor A4.

As long as the company can sell 300 million devices each year, Apple's complex and costly chip business makes sense. Of course, the traditional big companies in this industry will not sit still. Qualcomm  is investing in the next generation of 5G networks. Several companies  are making AI chips. Intel is also focusing on the development of mobile  processors. At the same time, Apple’s main competitor Samsung itself is also a large chip maker.

Since  last year, Apple has expressed its intention to develop the most  important chips on its own to complement the development of Artificial  Intelligence (AI) and Augmented Reality (AR), in addition to identifying  Israel’s chip companies, but also a considerable proportion of research  and development expenses. Used for chip design.

KeyBanc  analyst Michael McConnell wrote in a report that if Apple starts using  its own chips in Mac computers, Intel’s 2020 sales may be affected by  $2.8 billion to $3.7 billion. McConnell rated Intel as overweight with a target price of $60.

KeyBanc  predicts that Mac computer sales in fiscal year 2020 will be around 18  million units, and its average chip sales price range will be between  $150 and $200. Losing revenue from Mac computers will cause Intel's 2020  earnings per share to see 21-28. The effect of cents.